How to Build a Culture for Modern Workplaces
Most companies don’t invest in their people.
It’s unsurprising to see these team members be unhappy, underperform, and leave for a better company.
To get the best out of your people, Shane Metcalf knew he had to radically change the way we work.
Shane is the former Chief Culture Officer of 15Five. Before starting the company, Shane had invested in extensive personal development training that had changed his life.
He knew how complex humans could be. Each person has a unique history of wounds, traumas, strengths, dreams, and passions.
Instead of ignoring this history to “get work done faster,” knowing this history can unlock a whole new level of innovation (and happiness).
Shane calls this approach to work as Dynamic Human Leadership.
Over the last 8 years of instilling a culture focused on personal growth, 15Five has grown from 0 to 200+ employees. They’ve won numerous Culture awards that include ranking #3 in Glassdoor’s 2020 Best Places to Work.
Shane credits a big part of the company’s success to Dynamic Human Leadership. Now he’s here to break down what that looks like in practice.
Get to know people at uncommon levels
Humans have a core desire to feel seen and understood. When we hear people’s stories and share our own, we build trust amongst the team.
More trust = more safety = more creative ideas.
There are two big things that Shane does for every team member when they join the company.
Best-Self Kickoff
They start every new hire with a Best-Self Kickoff.
This is a 2-hour meeting between an employee and their manager to get to know each other at an uncommon level.
- What are your career ambitions?
- What do you hope to get out of their new role?
- How do you like to receive feedback?
Questions like these. We don’t want managers to assume their new hire will be like the previous direct report. This conversation is an opportunity for folks in this new relationship to make the implicit, explicit.
The Best-Self Kickoff builds a strong foundation between the employee and manager, which positively impacts their relationship for the years to come.
Weekly 1-on-1s beyond work
Like other companies, managers have 1-on-1s with their direct reports to hold them accountable for the things they said they were going to do.
But at 15Five, they also add time for the manager to help with the employee’s personal growth. These are things they want to accomplish in life, beyond their career.
This intention shows the employee how much the company cares about them as a human, not just as an employee.
Create opportunities for self-revealing and authentic relating
People often wear their “professional masks” when they’re at work and let loose to “be themselves” when it’s the weekend.
15Five created a culture where people can let their true personality shine at work. To do this, they needed to create safe opportunities for people to take these masks off.
Activity #1 – Question Friday
Once a month, the team gets on a Zoom call for Question Friday, a simple and powerful practice that connects the team together.
The “Question Master” for that month chooses a fun question to ask the rest of the company.
- How did you spend your money as a teenager?
- What’s one of their happiest memories as a child?
- What’s the book that shaped your life the most?
- What teachers made a really strong impact on you?
- If you had $20M in the bank, what would you do?
- In an alternate reality, what other career are you in right now?
Then people will go into breakout rooms and share their answers in small groups. It only takes 30 minutes but everyone gets to know each other better in unexpected, delightful, and surprising ways.
Even after 8 years, Shane still learns new things from his colleagues!
Question Friday gives people a chance to share a unique story that has made them who they are today. We feel more empathy and compassion toward each other when we honor and respect each other’s history.
Activity #2 – Meeting on Ramps
Meetings at work generally focus on external items.
- How many tasks were completed
- How many leads came in that week
- How much revenue was generated that month
While those things are important, Shane never wants to forget to check in with how each human is doing first.
Shane calls this practice Meeting on Ramps.
He believes our internal state shapes our ability to produce external results. So Meeting on Ramps is an easy way to create a little bit of space to hear how people are really doing.
- What’s a one-word emotion to how you feel?
- What’s your internal weather report right now?
- What’s your mental and physical energy level on a scale of 1-10?
By asking these questions, we allow people not to hide how they feel and show that we accept them for how they are.
You can have a more productive meeting where trust is built and everybody’s voice is heard.
Practice Radical Strengths Alignment
People are happier and perform better when they are utilizing their natural strengths.
When people use their strengths regularly, they’re 3x more likely to be engaged and 6x more likely to report an excellent quality of life.
But not everyone knows what they are. So 15Five pays for everyone to complete assessments like Strengthsfinder. Then they host a half-day workshop with a facilitator to help people digest their results and integrate them in the workplace.
This was a huge lightbulb moment for everyone on the team. It felt like an epiphany for many people to see how they could connect their natural strengths to the company.
Shane shared that the best part was learning what other people’s strengths were. They helped managers better align their direct reports to tasks that were a better fit.
If you want incredible results from your team, you need to help people unlock their genius and align their work to their natural strengths.
Make personal goal setting and life visioning a part of business as usual
Shane knew that when he felt aligned in his personal life, he went to work with more purpose. Because he better understood how work was closely connected to his personal and life goals.
So he prioritized his team to take part in two transformational growth activities.
Painted Picture
Entrepreneur Cameron Herold created a visioning exercise called the Painted Picture. This could be used for both your business and personal life.
The task is to write out the story of where you want to be in 3 years.
Fill in as much detail of your future self as you can.
- Where you’re living
- Who your friends are
- How much money you’re making
- How your career is going
- What you’re doing on a day-to-day basis
Write it in the present tense, as if it’s happening in the moment. Then read your Painted Picture every week to recenter you toward your goals.
3 Most Important Questions
Entrepreneur Vishen Lakhani has an exercise called the 3 Most Important Questions.
- What do you want to experience in life?
- What do you want to learn?
- What do you want to contribute?
Answer these individually. Then paste your answer into a shared document that anyone at work can read. By sharing your answers, your team can see what you want and help you get there.
Shane read that one of his team members wanted to drive a racecar. His uncle works for NASCAR and he arranged to have Mitch check out a core life experience.
The company goes from a transactional relationship to being a vehicle to help people realize their dreams.
Conclusion
Obviously the business has to win to support these Dynamic Human Leadership initiatives.
But even in the beginning, Shane wanted to weave these parts in sooner than later so the company builds that strong foundation of trust.
15Five is a shining example of how good things happen when you deeply invest in your team’s personal well-being.